When Tom Mooney first brought up the subject of "Bed The Series" to Moonrap's editorial staff, our response was "Come on, Mooney. If there's anything no one needs to see, it's MORE video of you in the sack!" Fortunately, Mooney is producing, not "performing," in this new web series from Chris Bradford.
ADDitigal, the digital production arm of Moon Media, launched this spring and already has a number of projects under its virtual belt.
The group produced Earth Day's 40th Anniversary campaign, a branding film for Guggenheim Financial (via Rockefeller Consulting/Insight Capitalists), a spot for the NHL (JimBob/Dallas), and is in production on a campaign for Popcorn, Indiana (AdStore).
Director Alex Engel and ADDigital capture key execs at their breaking point in this spot for HVS Executive Advisors. With operatic vignettes calibrated perfectly for the Web, "Opportunity at Hand" drives home the message that even the most seasoned power player will face a moment of crisis. They'll need someone they can turn to, and it should be HVS.
Hockey fans everywhere are seeing red in this spot for the NHL via JimBob/Dallas is the latest project from ADDigital, the digital production arm of Moon Media. Whether it's a traffic light, a car alarm, or a garage parking sign, every alert is a flashing red right and stirs emotion and exhilaration in fans. These occurrences can mean only one thing: it's Stanley Cup time!
Alternative commercial production company ADDigital created this celeb-driven “b the E” campaign (www.Eday40.com) for Earth Day 2010, now airing on FOX and Discovery Channel. Adrian Grenier, Iyaz and Darrel Revis, and a host of everyday people lend their time and talents to this piece, commemorating the 40th Anniversary of Earth Day - and adding some much-needed passion and energy to the proceedings.
Click HERE to Download (right click and select "Save target as..." on Explorer)
"People say, 'You're just some pervy guy watching people have sex,' but the most intimate character studies are done at the moment that people are most vulnerable and exposed," says creator/writer/director Chris Bradford of his new project, "Bed The Series," from Producer/Actor Ben Steele and Executive Producer Tom Mooney's Moon Media. "That moment most often occurs in the bedroom."
As the show's website explains, the series is set in NYC and episodes emanate mostly from the bedroom, "Where we connect, seduce, and fantasize. Where secrets are kept and inhibitions released."
As Joey on "Friends," Matt LeBlanc projected an easy charm and doofus-y demeanor (is doofus-y a word? it should be!) that has stayed with him in the years since that juggernaut went off the air. Now, in a 2-minute "Episodes" teaser directed by Paul Fuentes, we get to see another side of Matt.
